The annual Sam’s Club Year Beginning Meeting is a high-energy meeting that is designed to motivate and engage key internal stakeholders. CPG provides an arsenal of creative, design and production enhancements that include a major rock concert, pyrotechnics, laser show, LED screens and a stadium-style “jumbo-tron” screen arrangement for this meeting done in-the-round.
Just as important as the “WOW factor,” the CPG team worked closely with Sam’s Club executives to ensure the corporate retail meeting met the company’s communications objectives and was in sync with the popular retailer’s distinct culture. Needless to say, we don’t shop at Costco…
CPG designs and executes the big events that power your favorite brands’ internal engines.
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