ROE: A Metric to Measure for C-Suite Success Let’s face it: meaningful ROI attribution is difficult for many meetings and events. While traditional ROI is a vital metric for measuring financial returns, it often falls short when evaluating the full impact of a corporate event. Corporate EventsEmployee Engagement October 6, 2025
A Guide to Planning In-Person Events During a Pandemic Why in-person events matter In-person events are still vital, as evidenced by [...] Event Production Tips Oct 18, 2021
KPIs and Other Key Metrics for a Successful Virtual Event Registration and check-in numbers As with any event, the number of people [...] Event Production Tips Oct 11, 2021
How to Sell Sponsorship for your Virtual Event 1. Pre-event sponsor exposure It might not seem that virtual events could [...] Event Production Tips Jan 19, 2021
How to Make the Most of Your Virtual Meeting Tech Alone Can’t Solve Your Meeting Problems If ever there was a [...] Employee EngagementEvent ExperiencesEvent Production Tips Mar 13, 2020
CPG Agency Named a Top 200 Non-Advertising Agency by Chief Marketer The award caps off a big year for CPG [...] Innovation Education Dec 4, 2019
Smart Goals For Conference & Convention Producers (With Examples) Measure your success with these metrics [...] Event Experiences Nov 20, 2019
